Nate Nead

Nate Nead is the CEO of SEO.co, a full-service SEO company. For over a decade Nate had provided strategic guidance on scaling organic website traffic for some of the most well-known online brands. He and his team advise Fortune 500 and SMB clients on keyword research, link building, content marketing and paid online promotion. Nate and his team are based in Seattle, Washington and West Palm Beach, Florida.

Latest Posts From Nate Nead

How to Measure and Analyze Content Marketing Success

By now, virtually every brand across any industry or niche is doing some form of content marketing. Many of these businesses have formal content marketing strategies with editorial guidelines, content calendars, and posting schedules. But very few take the time to carefully measure content marketing results. And unfortunately, this comprises the very integrity of these […]

Keyword Research: More Important Now Than Ever

In times like these, most conventional wisdom goes out the window. Business practices that were working before COVID-19 aren’t necessarily working now. We’re in a constant state of flux and rapid adaptations and pivots are the secret sauce of successful entrepreneurs and companies. Having said that, there are some strategies and techniques that are still […]

Growth Opportunities Available During and After Pandemic Times

Uncertainty is the mother of fear, but luckily fear breeds opportunity. This is especially true for those savvy (or lucky) enough to predict where and how the current pandemic situation will affect business going forward. A select few are likely to see expansion during uncertainty while others are more likely to see shrinkage, furlough and […]

COVID-19: Strategic Digital Marketing Matters More Now Than Ever

There’s never been anything like this – at least in the modern age. COVID-19 has taken the entire world by storm. It’s enveloped our nation, shut down vast chunks of the economy, and sent entire industries to a screeching halt. And as horrific and deadly as this virus has been, it’s encouraging to remember that […]

The Pros and Cons of Founding a Startup During a Recession

With the economy in an inevitable tailspin toward the first recession in over a decade, there remains ample click bait apocalyptic article titles touting the economy’s inevitable downfall. The most alarming recent data is the millions that filed for unemployment in a single week–the largest such black swan event in the history of the country. […]

Is Technology Artificially Engineering Panic?

In recent years, we’ve seen unprecedented levels of public panic in response to a variety of events, including natural disasters, pandemics, and even basic social concerns. When news breaks of some new threat or danger, people react very strongly—sometimes limited to aggressive posts on social media, and sometimes manifesting in grocery stores, with emptied shelves […]

11 Ways Blockchain Will Forever Change Link Building and SEO

There’s been a lot of discussion about blockchain over the past few years and what it means for this industry or that industry. You’ll hear people discuss the potential with which it could revolutionize fields like finance, wealth management, investing, banking, real estate, insurance, payment processing, etc. But it cuts much deeper than this. Blockchain […]

The Diminishing Returns of Outsourcing and the Fallacy of Automation

No clickbait quite compares to a veiled threat like, “These XX Industries are Those Under Greatest Threat of Annihilation by [insert latest technological advance or cheap labor country here].” It remains in the corporate incentive structure, particularly for public companies, to create systems, processes and wages that significantly reduce costs to bolster bottom-line cash-flow. Unfortunately, […]

How AI Will Help Eradicate Spam Backlinks

Whilst governments attempt massive crackdown on email spammers via laws like GDPR, some of the world’s largest tech behemoths are working hard to eliminate email and link building tactics that sit on the negative end of the bell curve. But instead of regulating with punitive legal measures, they regulate via training their algorithms to learn, […]

Startups Don't Need to Be Revolutionary. They Need to Be Different.

Startups Don’t Need to Be Revolutionary. They Need to Be Different.

When new, typically young entrepreneurs start thinking about how they’re going to launch a startup, their mind instantly begins sorting through potential ideas. And most of those entrepreneurs end up discouraged. Why? Because they can’t come up with some revolutionary, game-changing, never-before-considered idea to serve as the foundation for their business. Obviously, if you have […]

How Will AI Change the Future of SEO?

How Will AI Change the Future of SEO?

Artificial intelligence (AI) is penetrating every department of every industry, from automating factory work to improving areas previously thought untouchable by machines (like human resources). But as a veteran in the online marketing world, I can’t help but let my imagination wander on how AI and machine learning are going to impact the world of […]

Why We Shouldn’t Be In Love With Startups?

We all love a good story, especially those that involve rags-to-riches path. We love the zero-to-unicorn stories of Microsoft, Facebook and Uber. We often tie this type of success to proof of the American experiment–an ever-present reminder to some that if they put in the time and eventually get funded, they too can scale a […]